jQuery.fn.liScroll = function(settings) {
	settings = jQuery.extend({
    travelocity: 0.07
	}, settings);		

  return this.each(
    function(){
      var $strip = jQuery(this);
      $strip.addClass("newsticker")
      var stripWidth = 0;
      var $mask = $strip.wrap("<div class='mask'></div>");
      var $tickercontainer = $strip.parent().wrap("<div class='tickercontainer'></div>");								
      var containerWidth = $strip.parent().parent().width();	//a.k.a. 'mask' width 	
      $strip.find("li").each(
        function(i){
          stripWidth += jQuery(this, i).width();
        }
      );

      $strip.width(stripWidth);			
      var defTiming = stripWidth/settings.travelocity;
      var totalTravel = stripWidth+containerWidth;								
      function scrollnews(spazio, tempo){
        $strip.animate({left: '-='+ spazio}, tempo, "linear", function(){$strip.css("left", containerWidth); scrollnews(totalTravel, defTiming);});
      }
        
      scrollnews(totalTravel, defTiming);				
      $strip.hover(
        function(){
          jQuery(this).stop();
        },
        function(){
          var offset = jQuery(this).offset();
          var residualSpace = offset.left + stripWidth;
          var residualTime = residualSpace/settings.travelocity;
          scrollnews(residualSpace, residualTime);
        }
      );			
		}
  );	
};