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A Guide to Evaluating Export Markets

June 1999


Introduction

The process of exporting begins with the selection of a market which offers the best opportunities for your product. This paper provides information that will assist companies in conducting preliminary evaluations of export markets. It is divided into four sections:

  1. Researching Your Market - checklist of information which assists in evaluating export markets
  2. Sources of Informaation - federal and provincial departments and associations & Internet sites
  3. Examples/Case Study of Identifying and Export Market
  4. Process Review
  Last Update: May 1, 2007