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Committee Members
The Nova Scotia Agricultural Awareness Committee is a partnership of government, industry and rural organizations.
(Click on representatives for more information)
Representative / Current Member
Mission and Mandate
To enhance knowledge, understanding and appreciation of the agriculture and Agri-food industry
by all Nova Scotians by taking a leadership role in development and implementation of agricultural
awareness initiatives.
Key Awareness Messages
All Nova Scotia Agricultural Awareness Committee initiatives are to address at least one of these four messages.
- Buy Local: Nova Scotia agriculture produces food for Nova Scotian families.
- Food Safety and Quality: Nova Scotia agriculture is committed to the production of safe,
nutritious food.
- Environmental Sustainability: Partnering to develop a productive and sustainable Nova Scotia agri-food sector.
- Innovation and Technology: Creating a better understanding and appreciation of
opportunities through research, new technologies and investments in Nova Scotia agriculture.
Target audiences
- General public and consumers
- Agriculture in the classroom programs for students, teachers and education officials.
Goals of Awareness Committee
- To pursue funding through internal and external
sources.
- To develop and evaluate initiatives and resources
to support the key messages.
- To identify and develop partnership opportunities.
- To facilitate communication and exchange of information
with agricultural partners.
- To encourage media participation in awareness of
agricultural activities.
- To cooperate with regional and national partners
in agricultural programs
and services.
- Increase and maintain industry support.
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